Videos

How to Optimize Your Amazon Listing for Maximum Visibility thumbnail

How to Optimize Your Amazon Listing for Maximum Visibility

May 9th, 2023
2m57s
Learn how to optimize your book title and subtitle for better Amazon rankings. Discover the importance of back-end keywords and how to use them effectively. Find out how to avoid keyword duplication and spellings for different regions. Also, explore how A-plus content images can impact your product's visibility. Join us to improve your Amazon product's footprint and increase traffic to your listing. ✔️ Create Your Free Merch Jar Account https://merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group https://bit.ly/AdUniversity
Why Amazon Does Not Care About Their Sellers thumbnail

Why Amazon Does Not Care About Their Sellers

April 30th, 2023
4m21s
In this video, we dive into the world of Amazon and discuss why the company only cares about its customers and not its sellers. We cover the basics of KDP and merch and discuss the differences between low and high content products. As creators, we must also care about the customer, as Amazon will crack down on low-quality products eventually. We also discuss the importance of researching keywords and creating unique content to stand out in a saturated market. Join us as we explore the fascinating world of Amazon and how to succeed as a seller in this customer-centric marketplace. ✔️ Create Your Free Merch Jar Account https://merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group https://bit.ly/AdUniversity
Search Term Impression Share Reports (Amazon Advertising Tutorial) thumbnail

Search Term Impression Share Reports (Amazon Advertising Tutorial)

January 28th, 2023
9m48s
Your holiday search term data is expiring! In this video, discover why your search term data is important and how you can use it. Plus learn how to schedule a search term report and ensure that you never miss out on any of this valuable data. ✔️ Create Your Free Merch Jar Account https://merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group https://bit.ly/AdUniversity
Holiday Sales Profit & Spend | December 20th Update | 2022 Holiday Ride Along thumbnail

Holiday Sales Profit & Spend | December 20th Update | 2022 Holiday Ride Along

December 24th, 2022
6m15s
Reviewing the final week of 2022 holiday sales profit and ad spend. ✔️ Create Your Free Merch Jar Account https://merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group https://bit.ly/AdUniversity 🎬 New Starter Recipes https://youtu.be/a2I1T-V_glw 🎬 New Subscriber Pricing https://youtu.be/i2RbBYopDmA 🎬 December 13th Update https://youtu.be/JU-tPu5gSjE 🎬 December 4th Update https://youtu.be/vMBJG0N-H6g
New Subscriber Pricing | Effective January 1st thumbnail

New Subscriber Pricing | Effective January 1st

December 23rd, 2022
3m3s
In order to better support the development of Merch Jar and reach our vision for Merch Jar to make advertising easier, we’re changing our pricing effective January 1st. ✔️ Start your free 30 day Merch Jar trial https://merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group https://bit.ly/AdUniversity This price change will not effect current subscribers, or anyone that subscribes to Merch Jar by January 1st. All current subscribers will be grandfathered into their existing plan for as long as the subscription is maintained. On Jan 1st, our base subscription will change to $50 per month and now include up to $2000 in ad spend per month across all Merch Jar managed ad accounts. This is a change from our current base subscription of $25 per month and $1000 in included monthly ad spend, which will no longer be available after December 31st. All other aspects and pricing of the plan will remain the same, including the current pricing for any ad spend over $2000 per month. You can see our pricing for any level of ad spend using the calculator on our pricing page https://merchjar.com/pricing
Automate Your Advertising Workflow | 6 NEW Starter Recipes thumbnail

Automate Your Advertising Workflow | 6 NEW Starter Recipes

December 22nd, 2022
21m3s
It's now easier than ever to get started with Recipes and automate your campaigns! We've rewritten all of the existing Recipes to be simpler and more streamlined than before. We've combined several recipes together, making it even easier to make changes, bringing the Recipe count from 12 down to 6. All while enhancing them and adding brand new functionality. You can directly replace all of your existing Recipes 001-012 with these new Recipes by downloading them using the links below, or through Recipe World, and importing to your account.
End of Q4 | Bid & Budget Adjustments | 2022 Holiday Ride Along thumbnail

End of Q4 | Bid & Budget Adjustments | 2022 Holiday Ride Along

December 16th, 2022
9m39s
In this video we'll discuss options for adjusting your bids and budget as the holiday sales season comes to a close, what adjustments I made, and how I made them using Merch Jar.
December 13 | Sales & Ad Spend Update | 2022 Holiday Ride Along thumbnail

December 13 | Sales & Ad Spend Update | 2022 Holiday Ride Along

December 16th, 2022
7m47s
In this video we'll review sales and ad spend from December 5th through 12th.
NEW FEATURE | Merch Jar Chrome Extension thumbnail

NEW FEATURE | Merch Jar Chrome Extension

December 14th, 2022
5m13s
We just launched our newest feature - the Merch Jar Chrome Extension - included with every Merch Jar subscription! If you're an Amazon Merch on Demand seller, use this Chrome extension to sync all of your products with your Merch Jar account, making it easy to get a list of all of your asins for advertising.
🔴LIVE: Bid & Budget Adjustments | Dec. 4 Update | 2022 Holiday Ride Along thumbnail

🔴LIVE: Bid & Budget Adjustments | Dec. 4 Update | 2022 Holiday Ride Along

December 7th, 2022
36m22s
This is part two of this two part video. Follow along in this video as I adjust bid and budget on my Amazon Advertising campaigns using Merch Jar.
Dec. 4 Updates | Cyber Monday | Sales & Ad Spend | 2022 Holiday Ride Along thumbnail

Dec. 4 Updates | Cyber Monday | Sales & Ad Spend | 2022 Holiday Ride Along

December 6th, 2022
7m10s
This is part one of this two part video. In this video we'll review the last week of sales and ad spend, including Cyber Monday as part of the 2022 Holiday Ride Along.
Resetting Bids & Budget | 2022 Holiday Ride Along thumbnail

Resetting Bids & Budget | 2022 Holiday Ride Along

December 3rd, 2022
22m7s
In this video I walk you though resetting bids and budget after Amazon's Black Friday Blunder had a huge affect on my campaigns. You can use these Recipes and strategies anytime there's a large shift in ad spend or performance to give your bids and budget a reset to the most recent cost per click (CPC).
Amazon's Black Friday Blunder | 2022 Holiday Ride Along thumbnail

Amazon's Black Friday Blunder | 2022 Holiday Ride Along

December 3rd, 2022
7m41s
In this video I'll tell you all about Amazon's massive failure on Black Friday 2022, and how it affected my account.
Lottery Campaign Optimization | 2022 Holiday Ride Along thumbnail

Lottery Campaign Optimization | 2022 Holiday Ride Along

November 28th, 2022
26m57s
In this video I show you how I optimize my lottery campaigns with bid and placement adjustments.
Lottery Campaign Review | 2022 Holiday Ride Along thumbnail

Lottery Campaign Review | 2022 Holiday Ride Along

November 24th, 2022
10m48s
In this video we review the lottery campaigns I'm currently running and the strategy behind them.
November 21 Update | 2022 Holiday Ride Along thumbnail

November 21 Update | 2022 Holiday Ride Along

November 23rd, 2022
24m35s
In this video I’ll give you an update on my account and hero product, some thoughts on my general strategy in the days leading up to BFCM weekend, and what I’m looking at to decide what actions to take for my ads
Hero Product Review | 2022 Holiday Ride Along thumbnail

Hero Product Review | 2022 Holiday Ride Along

November 19th, 2022
8m16s
In this video we review the best selling product from my personal amazon account as part of our 2022 Holiday Ride Along series, a product which generated $50k in royalties last holiday season. We’ll take a look at the sales from last year’s holiday season, compare them to this years recent results, and review the ad campaigns and campaign structure I’m currently running for it.
2022 Holiday Ride Along thumbnail

2022 Holiday Ride Along

November 19th, 2022
1m24s
In this video series we're documenting the management and optimization of my personal Amazon Advertising Account. Follow along to see - how I adjust my bids, targeting and budget - how and why I'm setting up campaigns - and the tools and strategies I'm using to get the most out of my advertising budget to outsell the competition.
12 New Recipes That Automate 90% Of Your Workflow thumbnail

12 New Recipes That Automate 90% Of Your Workflow

June 14th, 2022
12m55s
Automate 90% of your routine account maintenance with these 12 Getting Started Recipes. In this video we'll review what recipes are and how they work, how to import Recipes to your Merch Jar account, and how to customize Recipes to reach your campaign goals.
Advertising KDP: Interview With Janice Papworth thumbnail

Advertising KDP: Interview With Janice Papworth

January 17th, 2022
1h15m
In this video I sat down with KDP seller, Janice Papworth, who increased Q4 profits 66% year over year with the help of Amazon Ads.
Advertising MBA: Interview With Andrei Morant thumbnail

Advertising MBA: Interview With Andrei Morant

January 16th, 2022
1h29m
In this video I sat down with Merch by Amazon seller Andrei Morant, who more than tripled his royalties in just one year with the help of Amazon Ads.
🔴LIVE Q&A: Restarting Ads After The Holidays thumbnail

🔴LIVE Q&A: Restarting Ads After The Holidays

January 6th, 2022
2h55m
Now that the holidays are over, it's time to restart or start your advertising efforts for the new year. Join me for a live Q&A session to discuss strategies and best practices for launching new campaigns, optimizing bids, and dominating 2022.
New Feature: Recipe World thumbnail

New Feature: Recipe World

December 23rd, 2021
2m40s
Discover and share your favorite Recipes with Merch Jar's all new Recipe World.
🔴LIVE: End of Q4 | Optimizing Bids and Budgets + Q&A thumbnail

🔴LIVE: End of Q4 | Optimizing Bids and Budgets + Q&A

December 16th, 2021
2h23m
Join me live as I discuss how to optimize your bids and budget as we approach the end of the holiday sales season, plus answer your questions. I cover how to optimize bids and budgets for end of Q4; Q4 recipe impression drops; optimizing daily budgets, placement adjustments, and bids on winning campaigns; pros and cons of segregating product types into their own lottery campaigns; and more.
🔴Live: Step-By-Step Structuring Amazon Ad Campaigns thumbnail

🔴Live: Step-By-Step Structuring Amazon Ad Campaigns

December 9th, 2021
27m23s
In this Live we'll walk through structuring your Amazon Ad campaigns, how to automate it step-by-step using Promotions in Merch Jar, plus a few extra advertising tips and best practices.
LIVE: Merch Jar Walkthrough & Amazon Ads Q&A thumbnail

LIVE: Merch Jar Walkthrough & Amazon Ads Q&A

November 29th, 2021
3h27m
Live Amazon Ads Q+A and Merch Jar walkthrough with special guests Ryan Hogue and RJ Martinez.
Lottery Campaigns | Amazon Ads thumbnail

Lottery Campaigns | Amazon Ads

October 11th, 2021
6m5s
Learn about Amazon Advertising lottery campaigns and how you can utilize them to drive sales across your entire product catalogue.
5 Amazon Ad Optimizations To Make Every Week thumbnail

5 Amazon Ad Optimizations To Make Every Week

September 28th, 2021
10m50s
Learn 5 optimizations to get the most out of your ad spend, increasing your sales while lowering your wasted spend.
Amazon Advertising Tutorial 🔴LIVE! w/ Ryan Hogue thumbnail

Amazon Advertising Tutorial 🔴LIVE! w/ Ryan Hogue

August 24th, 2021
1h3m
With all the new Merch by Amazon accounts getting access to Amazon Ads for the first time, I sat down with Ryan Hogue and walk you through step-by-step in creating your first Amazon Advertising campaigns. While this walkthrough is aimed at Merch by Amazon sellers new to Amazon Ads, it's relevant to KDP, seller central, or any other sellers looking to launch their first campaigns.
UPDATE: Launch Announcement + Pricing Plans thumbnail

UPDATE: Launch Announcement + Pricing Plans

April 20th, 2021
55s
Yesterday, we unveiled Merch Jar's official launch on May 1st. Today, we've been listening. We're updating our launch plans and pricing based on your feedback. Beta plan subscribers will now get unlimited access to Merch Jar for just the base subscription cost of $20 per month for the first two months, regardless of ad spend. We're also reexamining our "Ad Credit Packs". Expect to see a name change, clearer messaging, and updated pricing.
Launch Announcement + Plan Pricing thumbnail

Launch Announcement + Plan Pricing

April 19th, 2021
4m30s
Merch Jar is officially launching on May 1st. UPDATE: We've made some changes to our launch plans and beta pricing.
Merch Jar Updates | April 13th, 2021 thumbnail

Merch Jar Updates | April 13th, 2021

April 14th, 2021
3m11s
Merch Jar updates for March 23rd, 2021 ▬▬ New Features ▬▬ ► Live Chat ► Bid History ► Smart Bid Filters and Bulk Enabling ▬▬ Performance Improvements ▬▬ ► 99% faster data load times through backend performance upgrades ► Fixed a number of misc. bugs to greatly decrease the number of errors received when syncing data or making campaign changes and bid optimizations. ► Fixed a number of misc. bugs to greatly decrease the number of errors received when syncing data or making campaign changes and bid optimizations. ► Other backend misc. bug and performance improvements Plus upcoming launch and pricing announcement!
Merch Jar Updates | March 23rd, 2021 thumbnail

Merch Jar Updates | March 23rd, 2021

March 24th, 2021
2m19s
Merch Jar updates for March 23rd, 2021 Includes - Smart Bid settings updates - New marketplaces in beta - Bug fixes
Merch Jar Tutorials | Signing Up For Merch Jar thumbnail

Merch Jar Tutorials | Signing Up For Merch Jar

March 23rd, 2021
53s
In this video you'll learn how to create your Merch Jar account.
Merch Jar Tutorials | Connect Your Amazon Ad Account & Sync Campaign Data thumbnail

Merch Jar Tutorials | Connect Your Amazon Ad Account & Sync Campaign Data

March 23rd, 2021
1m32s
Learn how to connect your Amazon Ad account to Merch Jar and sync your campaign data.
Merch Jar Tutorials | Setting Your Target ACOS thumbnail

Merch Jar Tutorials | Setting Your Target ACOS

March 23rd, 2021
2m26s
Learn how to set your Target ACOS and how it's used in the Merch Jar app.
Merch Jar Tutorials | Promotions thumbnail

Merch Jar Tutorials | Promotions

March 23rd, 2021
6m33s
Learn how to automate keyword promotion and negation, saving you hours of tedious work.
Merch Jar Tutorials | Smart Bids thumbnail

Merch Jar Tutorials | Smart Bids

March 18th, 2021
3m19s
Learn how to use Smart Bids to automate dialing in your bids to hit your target ACOS.
Merch Jar Tutorials | Making Bid Adjustments thumbnail

Merch Jar Tutorials | Making Bid Adjustments

March 18th, 2021
3m23s
Learn how to make bid adjustments to one or all of your keywords or targets at the same time.
Structuring Amazon Ad Campaigns | Part 1 thumbnail

Structuring Amazon Ad Campaigns | Part 1

March 9th, 2021
28m50s
Structure your Amazon Advertising campaigns to isolate your keywords, get more control over your bids, and cut wasted ad spend. In this video we'll walk you through one of our favorite ways to structure campaigns that works with almost any product and budget, and automate it with the help of Merch Jar.
2021 Merch by Amazon Advertising Quick Start thumbnail

2021 Merch by Amazon Advertising Quick Start

December 16th, 2020
3m45s
Join our free Facebook Group and learn from thousands of other Amazon Advertisers https://www.facebook.com/groups/merchjar Are you an Amazon Advertising beginner and looking to launch your first campaign for your Merch by Amazon business? Launch your ads the right way in just minutes and begin ranking your products.