Features
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      and clicks > 0 // Click threshold. Stops lowering bid if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
   (
// === LOW PROFIT VOLUME ===
      (
         (
             over the last 30 days // Date range selection
                blended profit >= $8 // Order threshold
            and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
      (
         (
            over the last 14 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and
 
         (
            over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
         )
      ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
 
         (
            over the last 7 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
)
 
/* === End Trigger=== */
 
/*
==== Action ====
Change Bid: Decrease (%)
Daily Frequency
Conservative: 1%
Moderate: 2%
Aggressive: 4%
*/
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      and clicks > 0 // Click threshold. Stops lowering bid if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
   (
// === LOW PROFIT VOLUME ===
      (
         (
             over the last 30 days // Date range selection
                blended profit >= $8 // Order threshold
            and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
      (
         (
            over the last 14 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and
 
         (
            over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
         )
      ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
 
         (
            over the last 7 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
)
 
/* === End Trigger=== */
 
/*
==== Action ====
Change Bid: Decrease (%)
Daily Frequency
Conservative: 1%
Moderate: 2%
Aggressive: 4%
*/
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
	// === LOW PROFIT VOLUME ===
 
   (
      (
          (
              over the last 30 days // Date range selection
                 blended profit >= $8 // Order threshold
             and blended acos < 65% // ACOS Threshold
          )
 
and 
 
          (
              over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
          )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
(
   (
      over the last 14 days // Date range selection
         blended profit >= $8 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
 
and
 
   (
      over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
   )
) 
 
OR
 
// === HIGH PROFIT VOLUME ===
   (
      over the last 7 days // Date range selection
         blended profit >= $16 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
)
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
	// === LOW PROFIT VOLUME ===
 
   (
      (
          (
              over the last 30 days // Date range selection
                 blended profit >= $8 // Order threshold
             and blended acos < 65% // ACOS Threshold
          )
 
and 
 
          (
              over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
          )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
(
   (
      over the last 14 days // Date range selection
         blended profit >= $8 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
 
and
 
   (
      over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
   )
) 
 
OR
 
// === HIGH PROFIT VOLUME ===
   (
      over the last 7 days // Date range selection
         blended profit >= $16 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
)
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
  
// === END GLOBAL OPTIONS ===
  
and
  
(
// === LOW PROFIT VOLUME ===
 
   (
      (
         (
            over the last 30 days // Date range selection
               blended profit >= $8 // Order threshold
           and blended acos < 65% // ACOS Threshold
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
   (
       (
          over the last 14 days // Date range selection
             blended profit >= $16 // Order threshold
         and blended acos < 65% // ACOS Threshold
       )
 
and
 
      (
         over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
      )
   ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
      (
         over the last 7 days // Date range selection
            blended profit >= $16 // Order threshold
        and blended acos < 65% // ACOS Threshold
      )
   )
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
  
// === END GLOBAL OPTIONS ===
  
and
  
(
// === LOW PROFIT VOLUME ===
 
   (
      (
         (
            over the last 30 days // Date range selection
               blended profit >= $8 // Order threshold
           and blended acos < 65% // ACOS Threshold
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
   (
       (
          over the last 14 days // Date range selection
             blended profit >= $16 // Order threshold
         and blended acos < 65% // ACOS Threshold
       )
 
and
 
      (
         over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
      )
   ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
      (
         over the last 7 days // Date range selection
            blended profit >= $16 // Order threshold
        and blended acos < 65% // ACOS Threshold
      )
   )
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      and clicks > 0 // Click threshold. Stops lowering bid if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
   (
// === LOW PROFIT VOLUME ===
      (
         (
             over the last 30 days // Date range selection
                blended profit >= $8 // Order threshold
            and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
      (
         (
            over the last 14 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and
 
         (
            over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
         )
      ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
 
         (
            over the last 7 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
)
 
/* === End Trigger=== */
 
/*
==== Action ====
Change Bid: Decrease (%)
Daily Frequency
Conservative: 1%
Moderate: 2%
Aggressive: 4%
*/
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      and clicks > 0 // Click threshold. Stops lowering bid if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
   (
// === LOW PROFIT VOLUME ===
      (
         (
             over the last 30 days // Date range selection
                blended profit >= $8 // Order threshold
            and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
      (
         (
            over the last 14 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
 
and
 
         (
            over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
         )
      ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
 
         (
            over the last 7 days // Date range selection
               blended profit >= $16 // Order threshold
           and blended acos > 105% // ACOS Threshold. Set 2-5% above your target ACOS
         )
)
 
/* === End Trigger=== */
 
/*
==== Action ====
Change Bid: Decrease (%)
Daily Frequency
Conservative: 1%
Moderate: 2%
Aggressive: 4%
*/
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
	// === LOW PROFIT VOLUME ===
 
   (
      (
          (
              over the last 30 days // Date range selection
                 blended profit >= $8 // Order threshold
             and blended acos < 65% // ACOS Threshold
          )
 
and 
 
          (
              over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
          )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
(
   (
      over the last 14 days // Date range selection
         blended profit >= $8 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
 
and
 
   (
      over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
   )
) 
 
OR
 
// === HIGH PROFIT VOLUME ===
   (
      over the last 7 days // Date range selection
         blended profit >= $16 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
)
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
 
// === END GLOBAL OPTIONS ===
 
and
 
(
	// === LOW PROFIT VOLUME ===
 
   (
      (
          (
              over the last 30 days // Date range selection
                 blended profit >= $8 // Order threshold
             and blended acos < 65% // ACOS Threshold
          )
 
and 
 
          (
              over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
          )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
(
   (
      over the last 14 days // Date range selection
         blended profit >= $8 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
 
and
 
   (
      over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
   )
) 
 
OR
 
// === HIGH PROFIT VOLUME ===
   (
      over the last 7 days // Date range selection
         blended profit >= $16 // Order threshold
     and blended acos < 65% // ACOS Threshold
   )
)
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
  
// === END GLOBAL OPTIONS ===
  
and
  
(
// === LOW PROFIT VOLUME ===
 
   (
      (
         (
            over the last 30 days // Date range selection
               blended profit >= $8 // Order threshold
           and blended acos < 65% // ACOS Threshold
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
   (
       (
          over the last 14 days // Date range selection
             blended profit >= $16 // Order threshold
         and blended acos < 65% // ACOS Threshold
       )
 
and
 
      (
         over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
      )
   ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
      (
         over the last 7 days // Date range selection
            blended profit >= $16 // Order threshold
        and blended acos < 65% // ACOS Threshold
      )
   )
/*=== GLOBAL OPTIONS ===
These options apply to all profit volumes.
*/
 
(
   over the last 2 days state = effectively enabled
      // and clicks < 1 // Click threshold. Only raises bids if not getting clicks.
      // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name
      // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.
)
  
// === END GLOBAL OPTIONS ===
  
and
  
(
// === LOW PROFIT VOLUME ===
 
   (
      (
         (
            over the last 30 days // Date range selection
               blended profit >= $8 // Order threshold
           and blended acos < 65% // ACOS Threshold
         )
 
and 
 
         (
            over the last 14 days blended profit < $16 // Eliminates Recipe overlap with Moderate and High Volume Order Recipes
         )
      )
   ) 
 
OR
 
// === MODERATE PROFIT VOLUME ===
 
   (
       (
          over the last 14 days // Date range selection
             blended profit >= $16 // Order threshold
         and blended acos < 65% // ACOS Threshold
       )
 
and
 
      (
         over the last 7 days blended profit < $16 // Eliminates Recipe overlap with High Volume Order Recipes
      )
   ) 
 
OR
 
// === HIGH PROFIT VOLUME ===
      (
         over the last 7 days // Date range selection
            blended profit >= $16 // Order threshold
        and blended acos < 65% // ACOS Threshold
      )
   )
© Merch Jar LLC