Documentation

Learn how to run efficient Amazon Ads and automate your workflows with Merch Jar.

1 . Getting Started

Navigating Merch Jar

Connect Your Amazon Advertising Account

Connecting Multiple Advertising Accounts

See all Getting Started Docs

2 . Basics

Glossary: Terms and Definitions

Using Bulk Actions

Rounding Strategies

See all Basics Docs

3 . Segments

Intro to Segments

Core Syntax Concepts

Getting Started: Writing Segments V2 Logic

See all Segments Docs

4 . API & Integrations

API & AI Copilot Quickstart

V2 Logic Syntax Reference

Segment Creation Guidelines

See all API & Integrations Docs

5 . Tools

Smart Campaigns Overview

Activating Your Smart Campaign

Create Smart Campaign Rule

Smart Campaign Bid Resolution

Smart Campaign 'Dry Run' Feature

See all Tools Docs

6 . KDP

Blended Metrics

Adjusted Metrics

Ad Impact Multipliers

Calculating Ad Impact Multipliers

Calculating Average Profit Margin

See all KDP Docs

7 . Ad Manager

Negative Search

Creating Negative Keywords From Search Terms

Change Campaign Daily Budget

Setting Campaign State

Setting Ad State

See all Ad Manager Docs

8 . Account

Resetting Your Password

Setting Min and Max Bid Guardrails

Setting and Managing Target ACOS

Understanding the Cascading Settings System (CSS)

See all Account Docs

9 . Troubleshooting

Advertising Data Not Syncing

Connecting Multiple Advertising Accounts

See all Troubleshooting Docs

10 . Recipes

Recipes Overview

Recipe Metrics and Properties

Conditions and Rules

See all Recipes Docs