The Merch Jar Library
You don't have to start from scratch.
Ready-made automation you can read and skills for the AI you already use. Pick a job, adapt it to your account, and review the proposed changes.
Try campaign names, bids or search terms. Browse everything
Skills
A job to work through with your AI.
skillCampaign naming
Establish a naming convention for your account, clean up existing names and reuse it when creating campaigns.
Renames approved campaigns
skillCampaign creation
Build a campaign structure from your ASINs, then review it before anything is created.
Creates an approved campaign structure
skillAccount review
Review account performance and find the waste and opportunities worth your attention.
Reads and reports
Collections
Choose where to begin.
A focused selection for the work you have in mind, with guidance on how the pieces fit.
collectionThe Core Six
Six foundational strategies for bids, budgets and wasted spend.
8 items
collectionRead Only First
Get a clearer picture of the account before changing it.
3 items
collectionTune Your Automation
Review an existing strategy and compare the changes you are considering.
3 items
collectionCampaign Toolkit
Organize existing campaigns or build a new campaign structure.
2 items
Templates
Find a strategy for the job.
templateInvestigate spend changes
Find the campaigns or targets driving a change in spend.
Changes nothing
templateImpression Recovery Boost
Raises the bid on a proven keyword when its impressions fall well below their usual level.
Changes bids
templateDynamic Bid Management
Moves each bid toward your Target ACOS in small steps, with a cooldown between changes.
Changes bids
Automation is saved disabled. You review its matches and decide when to enable it.