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KDP Starter 01a: Low Impressions | Keywords

Increase bids on low impression keywords.

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Increase bids on low impression keywords.

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over the last 3 days // Date range selection

state = effectively enabled

and impressions < 300 // Impression thresholdand

and clicks = 0 // Click threshold. Use if setting impressions threshold > 0

and bid < $1.00 // Max bid threshold

 // and campaign name does not contain "lottery" // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name

 // and ad group name contains "close match" // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.

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/* 
==== Low Impressions | Keywords ====
This recipe is used to increase bids on low impression keywords.
*/

// === Start Trigger===

over the last 3 days // Date range selection state = effectively enabled and impressions < 300 // Impression thresholdand and clicks = 0 // Click threshold. Use if setting impressions threshold > 0 and bid < $1.00 // Max bid threshold

// and campaign name does not contain “lottery” // Keyword exclusion. Use this to exclude campaigns using keywords in your campaign name // and ad group name contains “close match” // Keyword inclusion. Use this to only include ad groups that contain specific keywords in your ad group name.

// === End Trigger===

/* ==== Action ==== Change Bid: Increase (%)

	Daily Frequency
	Conservative: 1%
	Moderate: 2%
	Aggressive: 4%

*/